Drifter Organics // Photo: Aaron Wojack

Drifter Organics // Photo: Aaron Wojack

On today’s show, we’re back one final time with Micaela and Dawn Marie Hoo, the mother-daughter team behind the skincare line Drifter Organics.

Last week, Micaela and Dawn Marie shared how they funded the launch of their brand and were incredibly generous in sharing the resources and tactics they found useful as they navigated their crowdfunding campaign. And after all of that, I was super curious to know what might be next for these two.

Today, we talk about their plans for Drifter Organics moving forward, why wholesale has become a pretty attractive option for them, how Micaela plans to juggle all of her passions and career goals, and some really solid advice for anyone out there who wants to start something from scratch.

Enjoy!


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"Nothing is set in stone. You just have to do it and see what happens." — Dawn Marie Hoo, Drifter Organics // Artwork by Melanie Biehle

"Nothing is set in stone. You just have to do it and see what happens." — Dawn Marie Hoo, Drifter Organics // Artwork by Melanie Biehle



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